Name of Product as Marketed |
Type
of Product |
Claim |
Company |
Species |
Market** |
|
Prescription
Diet®
Canine t/d:
Original Bites and Small Bites
|
Diet |
Plaque
& Tartar |
Hill’s
Pet Nutrition Inc. |
Dog |
Veterinarian |
1998 |
Prescription
Diet®
Feline t/d
|
Diet |
Plaque
& Tartar |
Hill’s
Pet Nutrition Inc. |
Cat |
Veterinarian |
1998 |
New
and Improved Prescription Diet®
Feline t/d
|
Diet |
Plaque
& Tartar |
Hill’s
Pet Nutrition Inc. |
Cat |
Veterinarian |
2001 |
Friskies®
Cheweez®
Beefhide Treats
|
Rawhide
Chew Treat |
Tartar |
Friskies
Petcare Co. |
Dog |
Consumer |
2001 |
Science
Diet®
Oral Care Diet for Dogs
|
Diet |
Plaque
& Tartar |
Hill’s
Pet Nutrition Inc. |
Dog |
Consumer |
2001 |
Science
Diet®
Oral Care Diet for Cats
|
Diet |
Plaque
& Tartar |
Hill’s
Pet Nutrition Inc. |
Cat |
Consumer |
2001 |
Iams®
Chunk Dental Defense Diet for Dogs
|
Diet |
Tartar |
Iams
Company |
Dog
|
Consumer |
2003 |
Eukanuba®
Adult Maintenance Diet for Dogs
|
Diet |
Tartar |
Iams
Company |
Dog |
Consumer |
2003 |
Purina
Veterinary Diets®
DH Dental Health® brand Feline Formula
|
Diet |
Plaque
& Tartar |
Nestle
Purina PetCare |
Cat |
Veterinarian |
2006 |
Purina
Veterinary Diets®
DH Dental Health® brand Canine Formula
|
Diet |
Tartar |
Nestle
Purina PetCare |
Dog |
Veterinarian
|
2006 |
Purina
Veterinary Diets®
DH Dental Health® brand Small Bites
Canine Formula
|
Diet |
Tartar |
Nestle
Purina PetCare |
Dog |
Veterinarian |
2006 |
Purina
Veterinary Diets®
Dental Chews brand Canine Treats
|
Rawhide
Chew Treat |
Tartar |
Nestle
Purina PetCare |
Dog |
Veterinarian |
2006 |
Canine Greenies ® - all sizes
|
Edible Treat |
Plaque
&Tartar |
The Nutro/Greenies Company |
Dog |
Consumer & Veterinarian |
2007 |
Tartar Shield Soft Rawhide Chews for Dogs
|
Edible Treat |
Tartar |
Therametric Technologies, Inc. |
Dog |
Veterinarian |
2007 |
Canine Greenies ® Lite - all sizes
|
Edible Treat |
Plaque
&Tartar |
The Nutro/Greenies Company |
Dog |
Consumer & Veterinarian |
2008 |
Canine Greenies ® Senior - all sizes
|
Edible Treat |
Plaque
&Tartar |
The Nutro/Greenies Company |
Dog |
Consumer & Veterinarian |
2008 |
|
Edible Treat |
Plaque & Tartar |
Sugar Creek Pet Products, Diamond Foods, Inc. |
Dog |
Consumer |
2008 |
Dog::ESSENTIAL™ healthymouth™ anti-plaque water additive
|
Water additive |
Plaque |
HealthyMouth LLC. |
Dog |
Consumer & Veterinarian |
2008 |
Dog::ESSENTIAL™ healthymouth™ anti-plaque gel
|
Oral gel |
Plaque |
HealthyMouth LLC. |
Dog |
Consumer & Veterinarian |
2011 |
Cat::ESSENTIAL™ healthymouth™ anti-plaque water additive
|
Water additive |
Plaque |
HealthyMouth LLC. |
Cat |
Consumer & Veterinarian |
2011 |
Cat::ESSENTIAL™ healthymouth™ anti-plaque gel
|
Oral gel |
Plaque |
HealthyMouth LLC. |
Cat |
Consumer & Veterinarian |
2011 |
Greenies® Veterinary Formula Canine Dental Chews
|
Edible Treat |
Plaque & Tartar |
The Nutro/Greenies Company |
Dog |
Veterinarian |
2011 |
Dog::ESSENTIAL™ healthymouth™ anti-plaque oral spray
|
Oral spray |
Plaque |
HealthyMouth LLC. |
Dog |
Consumer & Veterinarian |
2011 |
Cat::ESSENTIAL™ healthymouth™ anti-plaque spray
|
Oral spray |
Plaque |
HealthyMouth LLC. |
Cat |
Consumer & Veterinarian |
2011 |
Petsmile by Supersmile toothpaste
|
Toothpaste |
Plaque |
Robell Research Inc, dba Supersmile |
Dog |
Consumer & Veterinarian |
To be launched in 2012 |
SANOS Dental Sealant
|
Dental Sealant |
Plaque & Tartar |
AllAccem, Inc. |
Dog |
Veterinarian |
2011 |
Dog::ESSENTIAL™ healthymouth™ anti-plaque water additive - Mobility Formulation
|
Water additive |
Plaque |
HealthyMouth LLC. |
Dog |
Consumer & Veterinarian |
2011 |
Feline Greenies® Feline Dental Treats |
Edible Treat |
Tartar |
The Nutro/Greenies Company |
Cat |
Consumer & Veterinarian |
June 1, 2012 |
